Customer Testimonials
I had a fantastic buying experience with Jessica Jasper at this dealership last weekend. She was very professional, knowledgeable and cool. She made the deal stress free and fun. I traded in my 2021 Subaru Crosstrek for a 2021 Forester and couldn’t be happier. I use my car for work and needed more space and power. Alex in financing was also great. This was the best dealership I have ever purchased a vehicle from. I will definitely be a lifelong customer.
Traded in my Subaru recently and had a really great experience. I wanted a certain color that was not in stock and Gold Rush was able to get that in for me the very next day. Jess Jasper was amazing and she went above and beyond to make sure that all of my (many) questions were answered promptly. She explained everything well and made sure that I felt good about the trade. She was very knowledgeable and helpful. Everyone that I interacted with at the dealership was friendly and nice. 10/10 recommend.
Top notch no pressure sales. Non of the nonsense that we got from other dealers. Was worth the drive up from the valley to make the purchase.
Thank you Mike for getting me into my very first Subaru! This will be my first of many. Gold Rush Subaru will be the only place I go because of the great experience I had. Thank you Bill, Jay, Mike, & Richard for making me feel like part of the family. I'll be seeing you guys again soon.
We, bought a Subaru Solterra last week and had a great experience: straightforward; prices as advertised before taxes. Very helpful staff. Paul Almeira took care of us and provided outstanding service. It is our first EV and he helped us feel more confident and better informed. As compared to other dealerships, it was a much better experience.
I recently purchased a new Crosstrek from Jess at Gold Rush Subaru. She was friendly and accommodating and a pleasure to work with.
It was a good experience. Friendliest dealership I have ever been too.
No fuss and no complicated negotiations. Pretty easy car purchase. I recommend.
Start to finish the best car buying experience I’ve ever had in 74 years.
We had a fantastic experience buying a vehicle from Gold Rush Subaru. Jessica was phenomenal, helping us move through the process of the purchase very professionally. Alex in finance was great, very knowledgeable and quick. We had a wonderful experience.
Excellent service! This is the fourth Subaru I have purchased through Gold Rush through the years. I was very happy with the sales person who was very accommodating in getting me the perfect car for my needs.
I can’t say enough good things about Jessica and the team at Gold Rush Subaru. They are incredible to work with and made the process of purchasing my new Outback Touring XT such a great experience - and I dread the car buying process. So much so that the last time I had purchased a vehicle was 11 years ago! From the start of our interaction over text through visiting the dealership and completing the purchase I felt 100% heard and taken care of. The team at Gold Rush is fair and competitive. If you are shopping for a Subaru this ...
I am so happy with my new car. Our family has been going to the Gold Rush Subaru dealer for years even though we live in Roseville. The people are always so friendly and helpful. My family is always helped by Jim Sturgis. He makes sure we are always taken care of. He went out of his way looking for the exact car I wanted and called when he could offer an excellent deal on this car. We weren't in a hurry but we did have specific things we wanted. This time we went to Subaru and there was ...
Thank you Mike Carlson and everyone else at Gold Rush Subaru for helping me with my new lease! I had never purchased or leased a car at a dealership before and I was super nervous about the process. Mike made it quick, easy, fun, and way less stressful than I had ever imagined. I’m so happy with my new Crosstrek and will recommend them to everyone! Thank you guys so much!
I had an amazing experience with all of the staff and had a very easy buying experience! They were awesome to work with!
We were looking for a small SUV and stopped at Gold Rush Chevy. As we were leaving, Jim Sturgis caught my husband & I, and encouraged us to look at a Subaru Crosstrek. Two weeks later, we purchased our first Subaru after 47 years of marriage. Bill McCoy was the best sales representative. He listened to what we needed, answered all our questions and was so patient. Alec in finance made the paperwork painless and was very knowledgeable. We followed up a few weeks later with Tiffany Magio who went over all the amazing features of the Crosstrek. She did a ...
My family and I had a super smooth leasing experience with Jessica and the rest of the Gold Rush Subaru team! Thank you for making a somewhat stressful process pain-free and helping us acquire another fun/dependable ride for the next 3 years!
We purchased a new Crosstrek from them last week and it was one of the best purchasing experiences! I "pre-purchased" online so the credit check was done and an offer ready for my trade-in. Edgar met me right away, did a test drive, and was ready to hand over the keys! Alex was friendly and easy to work with for financing; answering all my questions, and helping me get the best deal. At no point did I feel pressured or stressed! Edgar even drove with me to my wife's work so she could sign the papers. Overall ...
I recently purchased a 2025 Subaru Outback, and I couldn’t be happier with the experience. Jessica went above and beyond to make the process smooth and enjoyable. This was by far the best dealership experience I’ve ever had. I highly recommend this location, and be sure to ask for Jessica!
We recently purchased a new 2024 Outback Limited XT. Troy the manager was extremely friendly and professional during the entire process. He gave us a fantastic deal on the new Outback and a generous trade in allowance on our 2016 Outback Limited. Thanks also to Jay in finance,Jim Sturgis,Jessica,Alex Sprock and Tiffany for their very friendly and helpful assistance. The entire staff at Gold Rush Subaru are the nicest folks you will ever meet. Thanks Gold Rush Subaru!
I just recently bought a brand new Forester from Jessica Jasper at this dealership. My family has bought 5+ subarus here from John and we have been completely satisfied every time. I know jess must have days off but you'd never know it because she worked with me to find the right car 24/7. The employees at this location go above and beyond to make sure you're getting exactly what you want and do amazing things to help get you the right price. Alex in sales and Jim in customer satisfaction continued on the process of making sure I had ...
I was in an accident and in the market for a new car. I did a lot of research and was courted by several dealerships for my business over the internet . Mike kept in touch answered all my questions. When I was ready to purchase the whole experience was a pleasant experience. After purchasing my Crosstrek I had a few questions Mike was great at helping me learn how to use all the features of my new Crosstrek. I’m 74 years old and have bought many cars over the years and this was by far my best experience. Thank you ...
I was searching for a specific trim on a Subaru Outback. I initially test drove it at another dealership in the region, and decided to look around to see if I was getting the best deal. When I contacted Mike at Gold Rush, he was quick to respond with current pricing. Mike substantially beat the other dealership's offer and was organized. I was pre-approved to finance the Outback I wanted before visiting Gold Rush, allowing the whole process to be as seamless as it could be. Highly recommend working with Mike & Gold Rush Subaru.
My Daughters car had a sudden failure and we needed a car asap for her to start school. Mike at Gold Rush Subaru went above and beyond to get me information and pictures before the long drive to see a replacement. When we got there everything was as stated, the price was good, Mike was great, and even finance went smooth. Excellent service and communication and a great car at a good price!
I had a wonderful experience with them. I was in the market for a car and drove to many dealerships. The process for buying a car is frustrating to say the least. I was fortunate to be put in touch with Jessica who was transparent to the point and offered me great service. It was a quick and easy process. I feel very fortunate. Thank you to her and the rest of the staff.
I had a great experience at Gold Rush Subaru in Auburn , CA. I felt no pressure and negotiated a very fair price on my 2024 Subaru Outback . The financing was easy and I even received a 0 percent APR . My salesperson Mike was the best . Honest and knowledgeable . I would highly recommend this dealership for your business . Just observing how they all interact you get a family vibe .
My wife and I have bought two brand new cars from Gold Rush Subaru in the last 3 years. Each time the experience has been smooth and quick, and we feel like they respect our time. They're incredibly personable and professional, everyone there seems happy to work there. We recommend them to everyone!
The nicest dealer I've been to in my life. Paul and Richard were great to work with. Easy, didn't waste any time, and reasonable on price negotiations for a used Impreza. Added benefit is when I purchased the car they gave me a free Subaru hat as a nice touch. These guys are great - if you're looking for a Subaru in the greater Sacramento region they're the best.
The Gold Rush Subaru dealer and service department is really like no other. I have bought four cars from this location over the years and without a doubt this is the best automotive experience I have had with any establishment. I don't live in the region but their flexibility, friendliness, and impeccable service keeps me returning (over 20 miles) to this location again and again. It's a pleasure working with so many of the employees but in particular are stellar to deal with. Jim Sturgis is such "good people" that I consider him family. I only worry ...
They were on time for my appointment. They were very kind and considerate. They were knowledgeable and gave me a fair price
They were on time for my appointment. They were very considerate and knowledgeable, and gave me a fair price for the service.
Quick, staff is nice, and gave me a positive experience. It's a great place to buy a car! We worked with Mike and he made the process simple and quick :). Would come back again
One of the best car buying experiences ever. Jessica Jasper made the process smooth and easy. Initially we were hesitating between the Crosstrek and Outback, received the quotes for both vehicles with different financial options and made the right decision. Very professional and positive attitude . Definitely stop by if you are looking for a new car.
I am here to write about my wonderful experience at Gold Rush Subaru in Auburn. My dad said I should go see a man named John Ingrim. I was in need of a new car, so I took a drive out there to see him. He was there, and willing to work with me. He listened to my story...that was very nice of him. I ended up looking and and driving two cars that day and ended up really liking a little red Subaru Impreza. The drive was nice. John continued to be awesome. My son was there and ...
These guys are great! Brought my car in for its first maintenance which was an oil change and tire rotation and they have me in and out in less than 45 minutes! Thanks to the entire Gold Rush team!
Took my 2017 Forester to Gold Rush Subaru since my local mechanic could not figure out what was wrong with the front end vibration and noise. It has about 91,000 miles on it with no significant repairs. They advised me that it needed a new transmission. They went to bat for me with Subaru and got a replacement transmission at no cost (extended warrantee) within two days and got me back on the road less than one week. I see that most dealers take over two weeks to do this repair. I am completely satisfied with Gold Rush and will definitely take ...
Our experience with gold rush Subaru was great. Our salesperson Gerry Lugo, was great with his customer service, knowledge, and hospitality. Jim Sturgis was extremely generous as well. Everyone involved were very nice and made us feel like family. Thank you for the experience!
I just bought a new Impreza from Gold Rush and Jim Sturgis was the absolute best! He was a great help.
Paul greeted me at the door. Low pressure but knowledgable.They came thru on the financing coupon i had and we made a deal on a forester w great financing. In and out in 3 hours. 2nd forester ive bought from them. Hope i get 14 years 200k out of this one too. Paul was the best. Will recommend to peeps!
Super Happy with experience today! This is my 3rd Subaru. So excited about our new Wilderness!! Jessica Jasper made the experience very easy and pleasurable!! Highly recommend!!
We had the best experience buying our new car at Gold Rush Subaru. Everyone was so friendly and helpful!
Gold Rush is outstanding ! Jessica Jasper is a sharp, competent and helpful professional who helped me .
Colin was very thorough and helpful, thanks!
We had a great experience buying a 2023 Outback today with our salesperson Jessica. She knew all the right questions to steer us in the right direction. We're so glad we stopped by and ended up with a vehicle that exceeded our expectations.
I was looking for a used Subaru Impreza with low miles. Jessica Jasper was very helpful and professional. She was very patient with my questions and transparent with all the details. She was so kind to my baby daughter who wanted to run everywhere and even gave her a stuffed dog, which she now walks around with everywhere. I felt like Jessica really cared about my purchase and I would recommend anyone to work with her. Thank you Jessica.
We couldn't be happier with our recent Forester purchase at Gold Rush Subaru. Troy was extremely helpful, knowledgeable and made the entire process a breeze. The vehicle runs great and meets all of our needs, but their exceptional customer service is really what made the difference.
Had a wonderful experience with Jess! She was kind, quick, and made the car viewing/purchasing process super easy. In and out with a brand new 2024 Crosstrek in less than 3 hours. Highly recommend.
Great place to shop for a new vehicle, Sophie is amazing!! Highly recommend Gold Rush Subaru!
Gold Rush Subaru service is exceptional in quality and commitment to keep the customer happy!
Out of all the dealership we visited this one was by far the best! Everyone was so kind and helpful, we never once felt pressured to make a purchase or pick an upgrade. Jim was so great and worked with us to get a deal that made sense for us. We really felt taken care of, couldn't recommend them enough!
Edgar Cardenas was great to work with. Love my Crosstrek Hybrid
Super friendly staff, no pressure - a family business. They take good care of their clients.
Max in Service was friendly and helpful! He made my experience easy and that put a smile on my face!
My experience with Gold Rush was fantastic, I could not have asked for a smoother car buying process. This was my first car purchase and everyone was competent, helpful, and very friendly. My salesman Chip was great! He was friendly and knowledgeable about all the bells and whistles of the 2024 Forester. I highly recommend Gold Rush.
I had a great experience purchasing my 2024 Forester Sport with Bill at Gold Rush Subaru. Bill was patient to answer my multitude of questions before I committed to purchasing the vehicle. I never felt rushed or pushed to make a purchase. When I finally decided to commit, he made the process seamless. I am very happy with my purchase and look forward to working with them when we buy another Subaru!
Absolutely the best place to buy a car. Having never purchased a vehicle from a dealership before, I have to say that the experience was actually enjoyable. Jess (Sales and Finance) was able to efficiently and effectively explain all the questions I had and was quite knowledgeable in all aspects of the buying process. I felt no pressure at all to make any decisions. I would recommend buying a vehicle with Jess @ Gold Rush to anyone.
We are so pleased with the sales service we received when we went for a test drive with Jessica Jasper. She was so friendly, kind and patient with us. She was very informative because this is the first new car we have purchased for 20 years and they have changed so much! Thank you Jessica and the friendly staff at Gold Rush Subaru in Auburn, CA. Even the Finance dept, Alex Sprock made it so easy for us! I have owned my new Subaru Forester Touring for 3 days now and I am loving it! Gold Rush Subaru has won us over ...
I've been to the service department twice both times with extreme confusion about my situations regarding my car and the employees were always so patient with me and eager to help. they are genuinely friendly and i've had great conversations at both of my visits. i'm very glad to call this my go to subaru shop!! 🙂
Just purchased a Subaru Solterra from Gold Rush Subaru and I could not have been happier with the experience. I worked with Jessica Jasper as the salesperson, and I found her to be exceptional. She answered all of my questions and kept me posted on pricing. She provided timely communication at every step of the process. The whole buying process at Gold Rush was great and I appreciate the "no pressure" approach. The finance person, Alex also did an exceptional job. When I need another vehicle, Gold Rush will be the first dealer I visit.
Chip Mitchell is the best salesman. Bought my fifth Subaru there and chip Mitchell was excellent.He answered all my questions and took the time to make sure I was happy with the purchase . Very professional and courteous. Would work with him again in the future. Gold Rush Subaru is lucky to have him as an employee. Barry Q
I bought my first Subaru Outback from Gold Rush and they were amazing! In pursuit of a new car I met with several small dealerships beforehand that were arrogant or not helpful. When I got to Gold Rush, I worked with Edgar and he was awesome! Everybody there was patient and honest. They seem like down to earth people who are passionate about their jobs. No slimy salesman attitude. Edgar and Alex, the finance manager, made the process easy and not intimidating. As a first time buyer, I will hands down recommend them to anyone looking for a new/used ...
Steven was an excellent and very knowledgable sales person who helped me with the purchase of my new Ascent.
My husband and I have now bought a couple vehicles from this dealership and we would buy again!! Paul Almeida was a pleasure to work with from the moment we walked in he answered everything we asked and was very honest. I loved that he took us on a great and long test drive it really allowed us to get a good feel of the truck. The entire staff was extremely friendly and I didn't feel pressured, it was very relaxed! They even had things to keep my kids distracted with! The truck we bought was used but I ...
I took my 2014 Subaru in to check out my transmission. Looks like after 189,000 it was starting to slip. I noticed a Subaru Outback Wilderness and took it for a test drive, when I realized it was my dream car. The people who work at Gold Rush Subaru are very pleasant to work with and Steve who works in the shop is always honest about what really needs to happen with your car. Bill showed me the ropes with the new Wilderness and told me about the incentives of $2,400 off of an outback with 1.9 financing. Once I gave it a test ...
I am a senior replacing 16 yr old car. Yesterday I bought and brought home a 2024 Suburu Crosstrek Premium. Amazing for the price. As a senior I like higher elevation for exits and entering and large array of safety features all wheel drive and sunroof. Remarkably solid comfortable to drive Salesperson Jessica patient and knowledgeable. Alex a pleasure to do business with. I always felt comfortable.
With years of car buying experiences behind me, I never thought I’d be leaving a review…much less with “5” stars. Epic moment (lol) Here it is. Bill McCoy is the salesman that made this an awesome experience. From initial contact, through the test drive and the signing of the paperwork, Bill was patient to answer all our questions. Knowledgeable, thoughtful and authentically willing to make sure our needs were met I drove out of the lot a very happy and satisfied customer and owner of a Subaru Forester.
Paul at Gold Rush Subaru made buying a used Subaru a breeze . I researched cars on line and went to see some at the auto mall . This is by far the best place to buy a Subaru . No pressure sales .
Always took my car here for maintenance and when it was time to upgrade I went in because we had a great relationship and trust built. I went in and got so much courteous and helpful assistance. Gerry helped me out so much and got me hooked up with a new Crosstrek Sport and a great trade in offer super quickly. He was incredibly knowledgeable and polite throughout the process. I'm in love with the car and everyone in the offices was so kind and fun to work with while I got it. Highly recommend this dealership!
I couldn’t be happier with my experience at Gold Rush Subaru. Jessica Jasper was a huge reason my experience was so exceptional. I originally contacted her with a question about a used car I saw online. She was thoughtful in her communication with me, not overwhelming me with calls or messages. She allowed me to take the lead and always made her self available. Once we decided to visit the lot; Jessica’s warmth and hospitality made our purchasing experience relaxed and enjoyable. I highly recommend this dealership and Jessica for anyone who is in the market for stress ...
An amazing experience! I have now leased two great cars through this place and they really have built a customer-first operation. Buying a new car can sometimes be stressful and with challenges. Jim, Troy, and the team worked to ensure I loved my new lease. I'll definitely be back!
Have bought two Foresters there and at 76 years old I have purchased a lot of cars in my years, and I can say that the last two at Gold Rush were the most pleasant of all, great professional staff that doesn't waste your time.
Everyone at Gold Rush Subaru were very friendly and not pushy from start to finish. They followed up with an email and a follow-up tutorial to go over the many features that my Subaru Outback has on it. The dealership has great curb appeal and not run down. The service department personnel has also been a delight to work with.
Gold Rush Subaru in Auburn is a fantastic dealership to buy a car. Super Bowl Sunday we purchased our 7th Subaru from Gold Rush Subaru in Auburn Ca. On a scale of 1 to 10 Gold Rush is a 15! Two folks in particular Stephen Piro, Salesperson and Alex Sprock in the finance office made our buying experience like dealing with family! Kind, courteous, ethical, professional, caring, understanding, and I could go on, all traits these two gentlemen demonstrated at every turn. You will never have a better buying experience than dealing with this dealership and in particular working with these two young ...
We recently purchased our second new Subaru. This time we dealt with Gold Rush dealership, We have had our first Subaru maintained by Gold Rush since moving back to their area. Deal on the new Forester went smoothly.
Great dealership. Wonderful service. Nice people. Fair prices
I had a great experience buying a car at this dealership. I got the price I wanted and we are very happy with the car. After we kept notes for a few weeks (in the little notebook they provide) with our questions and what we needed to learn (so much is electronic now), we went back for the "personal training" (my words) and Tiffany was terrific at answering our questions. We even received a $25 gas card for coming back for this service. Just now (about 2 months later) I ordered some parts (mud flaps, door edge guards, etc.) and ...
This is the 2nd lease we get from Gold Rush - They are an awesome team, very professional, courteous and friendly, not pushy or aggressive. They have more inventory than many other Subaru dealerships, and they had the exact car we wanted (XT, cool color, etc.). The whole experience was again smooth, Paul from the Sales team and Alex (Financing) were great to work with - Thanks!
I drove up, walked to service counter. They greeted me promptly. I had one customer ahead of me. So I had a little wait. I went in and used their great Wi Fi. They had snacks , cold refreshments and hot drinks. Big screen tv. Nice comfortable chairs. Great place and great people.
Chris is the best!! Always goes the extra mile!!! Will come back. Only Gold rush has my car!
I'm writing about a problem that I had with my Impreza a few months back. A tow truck had severely damaged the underside of the car. Colin, the service representative, was incredible and helpful at every step, from getting to the heart of the problem to supporting us in filing the claim, and my car has been running well since. Very thankful to the professional and welcoming staff at Gold Rush. I live in LA now, but would definitely get my car serviced here if I was in the Sacramento area.
Gold Rush Subaru was an excellent choice. After our Forester was totaled in a car crash the night before, Gold Rush Subaru set up us in a certified used Forester. Jerry, our salesman was great to work with, Jim their Customer Experience Officer was great, and Alex in Finance was no pressure all the way. Thank you Gold Rush Subaru.
Pleasant and polite to work with. Fast and courteous from the start. I didn’t have to wait very long.
Auburn Gold Rush Subaru provided excellent service in buying a new car. We had an excellent experience with Steven. Steven was great and super easy to work with. No haggle, no pressure, professional experience. We got the car we wanted at a fair price.
Auburn Gold Rush Subaru provided excellent service in buying a new car. We had an excellent experience with Steven. Steven was great and super easy to work with. No haggle, no pressure, professional experience. We got the car we wanted at a fair price.
Best customer service all around! I’ve been a customer for 2 years now. They’ve taken care of my previous Subaru servicing on my Impreza sedan and helped me recently with my new Outback purchase. Both the sales and service department are extremely helpful and efficient. They really go above and beyond to make their customers happy here!
We had a great experience at Gold Rush Subaru. We worked with Jessica and Alex. They were both honest and helpful. Quoted a price which they honored when we arrived. Offered additional options but did not pressure us to buy. I highly recommend this dealership.
Cannot recommend this dealership enough!! Bill was such a great help in choosing and educating us on all the cars. I felt so comfortable and I’m really happy we did our business with them. Jim was also very sweet and totally hooked us up with cool Subaru hats. If you want a positive car buying experience go to Gold Rush Subaru!!
Just purchased a new 24 Outback Wilderness and couldn't be more happy! This dealership and my sales person Bill McCoy were top notch from start to finish and it was a pleasure not stressful to buy a vehicle!! Thank you for your outstanding service and low pressure.
My recent purchase of a 2021 Subaru Crosstrek from Gold Rush Subaru was a positive & pleasant experience thanks to John Ingrim & Bill McCoy who are knowlegeable and consummate sales professionals . If you are considering purchasing a new or new car, I recommend you consider stopping by Gold Rush Subaru & ask for either John Ingrim or Bill McCoy to show you what Gold Rush Subaru has to offer.
Their follow up after purchase to help you understand the car features is best ever.
I am so happy that Chris, service advisor helps me with my car problems. I have great service and people are kind, friendly, and professional.
Purchased our first Subaru today. It was a pleasure working with Gold Rush Subaru- Auburn! Mr. Bill McCoy couldn't have been more straight-forward or easier to work with. Both Bill and Alex were professional, courteous, and made our experience effortless. Thank you!!
The employees at Gold Rush Subaru are wonderful and really go above and beyond for their customers. My salesperson, Robbie, was very nice as well and they all made me feel very welcomed there! This place is really really nice 👍🏼
Buying a car isn’t the most fun experience, but Alex Sprocket and Paul Almeida at Gold Rush Subaru in Auburn are professional, courteous and kind. I can’t emphasize enough what a pleasure it was dealing with them. This is a dealership with integrity. Plus I love my new Cross Trek!! Thanks guys, you’re the best. JoAnne Sent from AT&T Yahoo Mail for iPad
Wonderful service. Super helpful. Jessica was amazing. Gave me everything I asked for. No pressure . Jim was great too.
Bill McCoy!! His smile, honest, knowledge and positive attitude, helped me purchase my second vehicle from Gold Rush Subaru! Traded in my 2019 Crosstrek limited and purchase the 2024 Crosstrek Wilderness. Everyone at Gold rush is fabulous to work with, there is a wonderful no pressure feeling when you are working with them. Bill words can not thank you enough for your patience and caring during the process of getting me into my new vehicle! Thank you again! Joyce D
Stevens approach, dedication and patience made it possible to get a new car. Stevens was actively listening, spent the time needed to explain how the car work, helped in connecting my phone, explain the settings available, and so much more. I've been actively looking for a new car and although I’ve purchased numerous vehicles, I’ve never got that easy feeling, relax atmosphere that I got this time. I was dreading the experience however, I’ve enjoyed doing business with Gold Rush, Auburn, Subaru.
Earl was a great salesman. Super helpful, no pressure and just very nice to work with. Alex in financing was also super great to work with. So happy with my new Forester.